Nexen Gisborne
Nexen Gisborne History
Nexen Tires was created in 1942, the Nexen Tire Corporation has over 70 years of tradition as a leader in the tire industry. Originally founded as Heung-A Tire, Nexen was recognized as the first Korean tire company to start producing automobile tires in 1956. The company subsequently expanded its technology through an alliance with a Japanese manufacturer. called OHTSU Tire & Rubber.
After 77 years of experience in the tire industry, with the founding of Heung-A Tire Industry in 1942, Nexen Tire (its name since 2000) currently has four factories (two in Korea, one in China and one in China). the most recent opened in the Czech Republic) and four R&D centres, in Seoul (Korea), Kelkheim (Germany), Ohio (United States) and Quindao (China), plus “The Nexen university”, its central institute Research, based in the Korean capital, opened in April 2019.
Nexen Tire’s commercial activity is channelled through seven companies and 16 delegations throughout the world. The set goal is to achieve annual sales of close to 5,000 million dollars in 2025, which would mean multiplying its turnover by four in 2018. For this, its production capacity will be increased, from 43 million tires to 52 million in 2023.
In designing its strategy for the next few years, the European market is of vital importance for Nexen Tire. Hence the construction of its state-of-the-art factory in Zatec (Czech Republic) to produce a range that includes covers for passenger cars, SUVs and vans. With its strengthened manufacturing capacity, Nexen Tire’s objective is to continue to bring advanced technology products to the market, which will also help increase its market share in vehicle manufacturers’ first equipment.
The current product offering of the Korean brand includes the N’Fera Sport models (UHP segment), whose series will expand in 2020 with its SUV version, N’Fera Primus, N’Blue HD Plus and its all-season tire, the N’ Blue 4Season. Also, the Winguard Snow G3 and Winguard Sport 2 range, both winter covers, and the Roadian CT8, specific for vans.
Gisborne is a region and city located in the northwest of New Zealand. Gisborne stands out for being the city in the world that first sees the sun rise every morning and for its delicious food, fine wines and perfect beaches for surfing. Gisborne also offers a wide variety of attractions and activities.
Gisborne, located in the northwest corner of the North Island of New Zealand, is characterized as the first city in the world to see the sun. Known for its agriculture and for the production of wine that is valuable for its economy, it has an enviable coastline. In these mountainous parks, surfing and fishing are practised. In the centre of the city, Whataupoko is the headquarters of the District Council.
Ancient traditions haunt and are evident in many parts of the city such as Kaiti Beach, where Captain Cook first arrived in New Zealand. Its history tells that Titirangi was the arrival point of the migratory waka (canoes) that brought the first Maori to the area, Horouta.
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Nexen Tyres History
Nexen tyres is the first company to ever manufactured tyres in Korea and with it start as the entire industry in 1942. Nexen tires later evolved in the 80s and 90s to become a company possessing world-class technology prowess through technical tyres and global tire Giants.
Established a brand in the US, Nexen Tire America Inc. Since then Nexen tire has progressively been making inroads into foreign markets such as the US, China and Europe, expanding its business horizons as an emerging global company.
Over the past 70 years, Nexen tires relentlessly pursued challenges and innovations based on a superior technology and manufacturing competiveness. Nexen tire rewards the world´s highest growth rate every year setting upon a new history.
The competence of Nexen tire come from superior manufacturing competitiveness of each of its production bases with tyres factories in Korea, China and Europe. The passion and dream of Nexen tire to develop the world’s best quality tires is being realized through its continuous commitment to research and taking on new challenges.
Nexen tires has established a global R&D network led by its main R&D center in Yongsan Korea along with its R&D facilities in the US, China and Germany where it developed future oriented innovate products that will lead the global market, through reinforced technical competitiveness.
Nexen tyre is engaged in developing tires with optimal driving performance responding proactively to various driving conditions and diverse needs through the global market.
Nexen tires gas established sales branches in over 20 countires aroud the world and currently operates in over 130 countries to satisfy both distributor and consumers, Nexen Tires has been building a global customer service network across the world. In particular by continuously expanding OS apply to global automakers it is closer than ever to being a familiar brand among global customers.
Nexen tire is in constant pursuit of becoming a socially responsible company that enables it to not simply remain as a tire manufacturer but a company that extends sincere care to all customers and local communities, always putting customers first.
Nexen tires communicate with its loyal customers through a variety of activities with various means of sports marketing such as professional football games as well exhibitions, events and efforts to showcases its leading customers services.
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